Pacha Sydney and presenting partner Heineken® will give music-loving Pacha-goers the opportunity to be part of their very own music video on Saturday 4 May with an exciting installation called ‘The Human Equalizer’. This special night will also feature Pacha Sydney’s world-class dance performances, dazzling lightshows, a host of DJs and a smashing headline performance by Australian dance music sensation The Potbelleez.
The Heineken Human Equalizer at Pacha Sydney is the first opportunity for people at a live music event to be part of their own music video in Australia. The process is simple: Pacha revellers gather their friends and pull out their most impressive moves in the unique interactive studio situated behind the DJ booth. Their dancing displays will be filmed and then automatically uploaded onto their personal Facebook pages; allowing their friends to check out their dance moves, comment and share.
Pacha Sydney’s beat-loving dance-driven revellers will also be treated to a storming headline set by The Potbelleez. Catapulting into the Australian dance music scene as an ambitious back-to-back DJ outfit in 2003, The Potbelleez boast a back catalogue that reads like a checklist of anthems for a generation of Australian clubbers and festival goers. Back bigger and better in 2013, The Potbelleez will be performing tracks from their brand new album, including the smashing single ‘Saved In A Bottle’.
And if that’s not enough, Pacha Sydney will also offer its weekly line-up of dynamic dance performances, jaw- droppingly mad lightshows and the best of international and Australian DJs over ivy’s 10 bars, four levels and three stages. This really is a night not to be missed!
In the lead up to this exciting event, Heineken has also launched Dance Control – http://www.heineken.com.au/dancecontrol – a digital interactive platform that allows a much wider audience to engage with this unique music experience. The Dance Control turns the Heineken Human Equalizer into an extraordinary interactive virtual game where the user can take control of a dancer’s steps and moves, creating their own personalised video.
All users who create a Dance Control video between 23 April and 1 May will be in with a chance to win tickets to the phenomenal night at Pacha Sydney on Saturday 4 May.
DOORS OPEN AT 6.30PM EVERY SATURDAY NIGHT $35 in advance / $40 on the door