Rekorderlig Cider are excited to announce a brand new winter experience with the 2013 launch of ‘Efter Ski’ at Thredbo Alpine Village during the ski season from 8th June until 8th September 2013.
Aligning themselves with the Thredbo Alpine Hotel, Beautifully Swedish Rekorderlig Cider are putting a Scandinavian spin on Australia’s premium ski slopes to bring you ‘Efter Ski’ – the Swedish term for après-ski. Located in the heart of Thredbo Village, the Alpine Hotel is the ultimate venue to host Rekorderlig Cider’s après-ski inspired activation, creating an enticing, fun and unique ski experience for all.
Rekorderlig’s warm Winter Cider will be served at Thredbo throughout the ski season. The delicious delights of Rekorderlig Winter Cider is created with a blend of fresh apples and infused with tasty vanilla and warm cinnamon spice, the premium imported Cider is perfect to be served heated ‘warm mulled-wine’ style. Guests will also be able to purchase warm cinnamon scrolls to accompany the hot serve cider, a tempting treat to enjoy after a day on the slopes. The Rekorderlig Winter Cider serve is the perfect way to wind down after hitting the slopes and warm up for the rest of the night’s festivities.
Après-ski is as important as the skiing itself and Rekorderlig Cider will provide the finest of these experiences. The Alpine Hotel pool will be a striking central focus during ‘Efter Ski’, heated throughout the week to mimic the Scandinavian natural springs with guests having the rare opportunity to swim, relax and chill out by the remarkable heated pool at the base of the ski slopes.
Thredbo attendees are encouraged to bring their swimmers and board shorts and Rekorderlig will be supplying the towels for consumers to make the most of this one of a kind Winter Hot Pool.
Rekorderlig Cider will also host memorable Beautifully Swedish Hot Pool Parties during the weekends, creating the ultimate winter pool party destination and unique winter party atmosphere.
DJ’s from top Sydney clubs will be on hand playing beats alongside the Alpine Hotel pool, no doubt making these extraordinary Thredbo parties talked about, shared and remembered as the place to be this winter. The Beautifully Swedish Hot Pool Parties will run each Saturday from approximately 2pm – 7pm.
The Beautifully Swedish theme continues throughout the Thredbo Alpine Hotel and board shorts will be given away with the purchase of a warm Rekorderlig Winter Cider during the ‘Efter Ski’ season.
Rekorderlig will also be distributing a flavoured lip balm to skiers and snowboarders on Saturdays, soothing dry lips with the taste of vanilla. Alongside this, Winter Cider bottle shaped hand warmers will also be provided on the chair lifts, tempting all with the idea to finish the day with a Rekorderlig Winter Cider.
Rekorderlig Cider ‘Efter Ski’ will no doubt have you coming back to Thredbo for more. Rekorderlig is available in nine flavours including; traditionally refreshing Apple, Pear, Strawberry-Lime, Wild Berries, premium Apple & Blackcurrant, Mango & Raspberry, Orange-Ginger, new Passionfruit and delicious Winter Cider, all in 500ml glass bottles.