Rekorderlig Cider returns as the official cider sponsor for iconic Sydney Festival in 2014, creating a beautiful themed outdoor bar to feature at Festival Village, the new day-to-night highlight of Sydney Festival.
The Rekorderlig Bar will feature a striking, wooden deck with Rekorderlig bean bags and comfortable deck chairs for festival goers to relax as well as long wooden share tables to get together with friends and enjoy the range of Rekorderlig flavours on offer. Open from 4:30pm, the Rekorderlig bar will offer jugs of your favourite cider flavour to share in its perfect serve, including fresh garnishes and tasty fruit additions.
Located adjacent to the Rekorderlig Bar, the Rekorderlig Gazebo will be the ultimate weekend music and party destination. The unique location will showcase exciting Sydney DJ’s throughout the duration of the festival. You can find the DJ line-up here – http://www.sydneyfestival.org.au/2014/Free/Rekorderlig-Gazebo/
The annual Sydney Festival event kicks off 2014 with a bold cultural celebration of music, quality art and performances. This exciting, cultural, summer celebration in Sydney, Hyde Park, will occur from 9thJanuary – 27th January 2014.
* Rekorderlig Cider at Festival Village will be located at Hyde Park North, entry near the Archibald Fountain.
In addition aaward-winning Swedish Cider, Rekorderlig, has launched their first brand film in cinemas nationwide including the St George Open Air Cinema this January 2014.
The Rekorderlig Cider brand film features the four Beautifully Swedish Collective members, following the ambassadors doing daily activities that are unique to each of them. These individuals are rising stars in trendsetting and unique in their field, representing inspiring aspects of the Beautifully Swedish lifestyle. The film highlights each Collective member including; stylist and fashion blogger Caroline Blomst on a fashion shoot among the spring blossom, professional snowboarder and thrill seeker Chris Sörmancarving down snow-capped mountains, professional kite surfer Erika Lindberg riding the waves and talented artist and lifestyle photographer Agnes Thor capturing an Autumn moment.
The brand film captures the fun-loving spirit of the Swedish people and the Rekorderlig Cider brand, shot in various locations across Sweden and Barbados. From kite surfing in the sunshine to snowboarding high in the Swedish mountains, the film highlights the Beautifully Swedish lifestyle worldwide and Rekorderlig’s versatility throughout the seasons.
Directed by: Adam Alexandroni, The Apartment A
Soundtrack: Sweetness Alive by Goldroom feat. Say Lou Lou